Okay. Friends. Heat up that coffee again. I have some SEO truth bombs that I am going to drop. This is big and will make a big impact on your findability.
Headlines make a Huge Impact on your SEO.
It is proven that most readers skim headlines first to see what the article is about, so does Google. Headlines MUST all contain keywords related to your post.
And by the way, when I say headlines. I mean these, the ones that run from H1 -H6 are generally used with a sense of “importance” used with the WP Admin.
There are rules associated with them. Headline 1 or H1 Should always appear first and should basically be a copy of the page title. The H1 should be used only once.
H2s can be used only after an H1 — order is extremely important– and can be used multiple times to break up the text to look pretty. H2s should always contain a keyword.
You can use H3s and H4s but only in descending order. You don’t need to use all six elements, but definitely use one H1 and at least one H2.
Does that make sense?
Comment or email me or Facebook me with questions!