by Meg Clarke | Sep 5, 2023 | Business Strategy, SEO Tips
Google rolled out a broad core algorithm update late August 2023. It is the second major algorithm change (first one was in March) of the year that is potentially affecting page rankings. As with previous core updates, this one is designed to improve Google’s...
by Meg Clarke | Jul 24, 2023 | Business Strategy
Google Business Profile, is the new name for Google My Business (GMB). While the name officially changed about a year ago (Sept 2022) the importance of having a local SEO strategy has become even more important. Sometime very soon (the official date hasn’t been...
by Meg Clarke | Jul 19, 2023 | Business Strategy, SEO Tips
Do you know what the most effective page on most websites is? The FAQ page. If you don’t have one on your site, watch this video and post one literally as soon as possible. Why Are FAQ pages important? This is what MOZ says: Your FAQ is the key to providing your...
by Meg Clarke | Jun 29, 2023 | Google Analytics
We have been talking about this for a while now. The day when the original (and most loved 🥰) Google Analytics will stop collecting data and the new version will take over. The new version is GA4 and if you haven’t installed it yet, Google will automatically...
by Meg Clarke | Jun 21, 2023 | Business Strategy
Real. Human-made. Authentic. Actual Experience. Transparency. This is the future with AI. Teasing out what is really real and what is AI generated is what us marketers have to do. As the world speeds into the vast, ever-changing world of Artificial Intelligence, the...
