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Understanding SEO Reporting

Understanding SEO Reporting

by Meg Clarke | Aug 26, 2021 | Business Strategy, For Site Owners, Google Analytics

When I tell people that I work in SEO + Analytics, I get a lot of side eyes and blank stares.  via GIPHY After the initial moment of silence, most people launch directly into questions about Google Analytics.  Like, Why is it so d#%$@ confusing? From what I can tell,...
What is a Page Title (seo title) and Why it is the Most Important

What is a Page Title (seo title) and Why it is the Most Important

by Meg Clarke | Aug 19, 2021 | Content, For Site Owners, SEO Tips

Site Titles + Page Titles are arguably the very most important element on any page. The primary function of Site Titles and Page Titles is to tell users and search engines what they can expect from the web page. Remember there are over 6 Billion Google Searches a...
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