Organic search results get far more clicks than paid results. If your website doesn’t show up in the top results for your most important keywords, you’re losing business. Getting to the top of the search results takes a solid search engine optimization (SEO) strategy. If you haven’t paid much attention to your SEO, you need to audit…
SEO Essentials
I know, I know SEO has a bad rap for being overwhelming, scary and ever-changing. Don't be intimidated, dig into this SEO Essential Series and see how simple and powerful SEO can be for your business.
Website Architecture and SEO
Read on to learn why you must Marie-Kondo your site to be found. Consider this challenge. You are in a big hurry. You need to get dressed. You enter this closet to find the outfit you want to wear—a red cashmere sweater, black jeans, and your favorite pair of suede wedges. Well. Yikes. This is…
What is your Dwell Time? Here are our Top 8 Ways to Increase Dwell Time
SEO is all about being found. SEO is simply a series of tips that help google quickly figure out what your site is all about and if the quality of the site is good enough to rank well. So, what is dwell time? Dwell time is the amount of time a user spent on the…
What is E A T {and what it means for SEO}
Did someone say E-A-T? Yes, I wanna eat. Always. I’ll take the tacos with extra guac. Thanks. Jk. When google says EAT, they are not talking about food. E – A – T stands for Expertise, Authority and Trust and is a huge ranking factor for Google. In other words, Google will rank your site…
3 Super Simple Ways to Determine the SEO Health of your site
Before I jump on a call with a potential new client, I like to do a quick website check to figure out the overall SEO Health of the website. It’s nice to have some intel on how much work the site will require before I get on the phone with the client. This is the…
5 Effective Ways to Master SEO
Friends, welcome to week 5 in our SEO essentials series! So far we’ve talked about what SEO is, why you need it (even if you get a lot of referrals), a history of shady SEO techniques (so you know what not to do), and the essential SEO glossary. We’re all about getting you FOUND so…
The Essential Glossary for SEO
What the heck do all of those jibber-jabber words mean? Learning SEO is like learning a whole new language! You certainly don’t need to be fluent in it–that’s why you have us! But it might be easier for you to understand a few things you read about SEO if you know the key terms and…
An Exhaustive Look at the History of SEO Techniques
Friends welcome to week 3 of our ‘SEO Essentials’ Series! We’re breaking down and demystifying everything you need to know about SEO so that you can turn on your megaphone and get found! If you missed posts #1 and #2 in this series, take a minute to read about our definition of SEO and why…
Top 5 Reasons to Invest in SEO (even when you get a lot of referrals)
Friends, welcome to post #2 in our series on SEO essentials! We’re going back to basics with this series to cover everything you need to know about SEO. Post #1 in this series was all about defining SEO, so if you haven’t read that yet, head over there and take a look. Today I’m talking…
What is SEO
Friends, we’re getting back to the fundamentals of SEO today. This is the beginning of a series I’m going to call “SEO essentials”. In this series, I am going define in detail everything you need to know about SEO so that you can turn up your megaphone and get your voice heard! Notice that I…
