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Recent Articles
5 Ways to Tell if Your SEO Strategy is Working
But is it working? This is a very common question we get asked about Search Engine Optimization...
GA4 Setup Instructions for WordPress, Squarespace and Shopify
Have you installed Google Analytics 4 (GA4) on your website yet? If not. Add it to the top of your...
What is Keyword Ranking and How to Improve Yours
One super-important way to measure the health of a website (and business) is to monitor the...
Everything You Need To Know About Engagement Rate for GA4
The Engagement Rate of a site is a very important metric to track for online businesses. It is one...
9 Metrics that Successful Online Businesses Track
Knowing what success metrics to measure in your business can be intimidating. Whether it is social...
A Complete Guide to Marketing Dashboards
As SEOs and all around data nerds, we here at Clapping Dog Media look at the numbers all day,...
3 Simple Ways to Improve your SEO in 2023
Most things in life are simple, but are not easy. Let’s take health as an example. We all know...
SEO Keywords – 3 Types You Must Target
It doesn't matter if your site is brand new or has been around for years, targeting these 3 Types...
Traffic: A Complete Guide to New Users
One of the Metrics that Matter most is New Sessions. New Sessions are an estimate of the...
Social Media and SEO – Which Platform is Best for SEO
Social Media. Recently those two words have made even the most optimistic marketer cringe. In some...
Google Analytics 4 – What you need to know
I don't know if you have heard, but there is BIG news in the Google Analytics world. Google has...
The Best Content Strategy: Content Clusters
Content clusters aka Pillar Content is the (easiest) and most effective way to build a content...
SEO 101 – Start Here
SEO 101 This video covers the foundations of SEO. This 30min video is for everyone -- those who...
How to Choose the Right SEO Agency
So, you are ready to hire an SEO. Your business is established. You have a roster of happy...
Redesigning your site? Here is how to not lose traffic
Are you planning to refresh the design, rethink the main navigation or do a full on overhaul to...