Have you seen The Social Dilemma streaming on Netflix yet? I just watched it this week after my mastermind friends were chatting about it our slack channel. The premise of the documentary is that everything we do online as users is carefully monitored and recorded so that the various social media platforms can serve up…
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SEO and Social Media, how exactly they work together
Did you know that 70% of digital marketers find that SEO is more effective at driving sales than paid ads? Yup. It’s true. And that is why I am on a one-woman mission to empower creative business owners with a simple and effective SEO strategy. via GIPHY SEO has such an enormous impact on a business’ success….
9 Google Analytics Tips That Offer a Big Bang for Little Effort
Are you getting the most out of your Google Analytics? (I mean, do you even know how to login?) Google Analytics is a powerful tool, but most people never scratch below the surface. With a little bit of setup, you could transform your understanding of your digital marketing. Check out our 9 easy uses for…
A Busy Entrepreneurs Guide to Google’s Recent Algorithm Update
At the beginning of May, Google released a significant Core Update to its Algorithm. Since the update was announced I have been monitoring traffic and reading the updates from many high quality resources around the web. As your SEO Bff, my goal is to consume all of the information about the changes, understand it, and…
What is a Website Title (site title) and Why it is the Most Important
Site Titles + Page Titles are arguably the very most important element on any page. The primary function of Site Titles and Page Titles is to tell users and search engines what they can expect from the web page. Remember there are over 6 Billion Google Searches a day and over 6 Million blog posts…