Creating Content that Connects I was sitting at the airport last December waiting to jump on a flight home. My fam and I had just wrapped up a phenomenal week in sunny Marco Island and I was cautiously flipping through my email. I didn’t really want to read it, but I wanted to know what…
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Women Supporting Women: A look behind the scenes at some of our most favorite businesses.
I believe in community. I believe in supporting and encouraging others. I believe that we are all in this together. I believe in the power of togetherness. I intentionally support other creative women with my business, my influence and encouragement. In this series, I want to highlight a few women that do amazing work because…
3 Super Simple Ways to Determine the SEO Health of your site
Before I jump on a call with a potential new client, I like to do a quick website check to figure out the overall SEO Health of the website. It’s nice to have some intel on how much work the site will require before I get on the phone with the client. This is website…
SEO and Content Marketing: How They Work Together {part 1}
A few years ago, SEO and Content Marketing were two completely separate things. First, you would write a blog post, then optimize it for Google. Blog planning/writing and SEO optimization were two distinct activities that were thought about separately with very little overlap. If you would rather watch then read, here you go. But today,…
Metrics that Matter: How To Get the Most Out of Google Analytics
Okay. Friends. This post is all about Google Analytics. Now before you bounce. Hang with me. I know that data can be intimidating. But I promise you that by the end of this post, you view Google Analytics in a new light, you will see Google Analytics as your new business best friend. The data…
