A few years ago, SEO and Content Marketing were two completely separate things. First, you would write a blog post, then optimize it for Google. Blog planning/writing and SEO optimization were two distinct activities that were thought about separately with very little overlap. If you would rather watch then read, here you go. But today,…
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Metrics that Matter: How To Get the Most Out of Google Analytics
Okay. Friends. This post is all about Google Analytics. Now before you bounce. Hang with me. I know that data can be intimidating. But I promise you that by the end of this post, you view Google Analytics in a new light, you will see Google Analytics as your new business best friend. The data…
SEO Guide for 2019 – The 3 Must-Dos to Get Ready for 2019
We are just weeks away from 2019, are you ready? Total Transparency. I am not. The list of things undone at home is ever growing. Here are just some of things that are on my list before the end of the year. Christmas Decorating. Our house is somewhat jolly, but not really. The bins of lights…
SEO is Not a Dirty Word
I am on a mission to end the negative, scammy, slimy connotations associated with SEO. Over the last several months, I have traveled a lot, been on several podcasts, and in general talked with a lot of new people. Nearly everyone that I met, had a terrible story about working with an SEO. YUCK. (SEO…
Case Study: Primally Pure
Friends, I’m so excited to tell you about a client I absolutely adore, both for their great product, and for the way that they do great SEO generating work: meet Primally Pure, skincare company with a focus on clean ingredients. Of course, I love this company’s products (their cleansing oil has quickly become one of…
