by Meg Clarke | Jan 9, 2023 | Keywords, SEO Tips
One super-important way to measure the health of a website (and business) is to monitor the keyword ranking of the site. Keyword ranking is the position that a website appears in the search results for a specific keyword. When someone Googles a keyword. Google...
by Meg Clarke | Jan 2, 2023 | Content, SEO Tips, Traffic
The Engagement Rate of a site is a very important metric to track for online businesses. It is one of the 10 Most Important Metrics to Track for successful businesses. Engagement Rate is an indication of how involved your audience is with the content. It will tell you...
by Meg Clarke | Nov 28, 2022 | Business Strategy, Content, SEO Tips, Start Here
Most things in life are simple, but are not easy. Let’s take health as an example. We all know that we should eat fresh, whole foods and avoid processed, sugar-laden foods. That sounds simple, but it isn’t easy when Oreos are delicious and so is ice cream. via GIPHY...
by Meg Clarke | May 27, 2022 | Business Strategy, SEO Tips, Start Here
Social Media. Recently those two words have made even the most optimistic marketer cringe. In some ways, it feels like the golden age of social media and online business has lost its luster. What used to work no longer does, Facebook ads, anyone? Now with so many...
by Meg Clarke | Feb 16, 2022 | Business Strategy, Content, For Site Owners, SEO Tips
Does Podcasting Help SEO? If we had a dime every time one of our clients asked us this…. well you know how it goes. Yes, the answer is YES. Podcasts are great for helping businesses grow their brand awareness. Remember, creating fresh new content always helps...
by Meg Clarke | Nov 15, 2021 | SEO Tips
The Holiday Season is here and it is a fantastic time to create content that will drive traffic to your site and help you connect to your audience. After monitoring sites from many different industries over several years, we have discovered that there are a few types...