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5 Steps to Conducting a Content Audit

5 Steps to Conducting a Content Audit

Let’s be real. The word AUDIT has a negative feel to it. And just like the negative vibes of SEO, we here at Clapping Dog Media are here to change the story. Content Audits are key to understanding your audience and increasing the organic traffic to your site....
Why is Website Architecture Important for SEO

Why is Website Architecture Important for SEO

Picture this, you are in a hurry to get dressed and out of the house immediately. You run into the closet, pictured below, and frantically look for your favorite red cashmere sweater, black jeans, and new pair of suede wedges. Well. Yikes. This is an unorganized mess....