by Meg Clarke | Jan 2, 2023 | Content, SEO Tips, Traffic
The Engagement Rate of a site is a very important metric to track for online businesses. It is one of the 10 Most Important Metrics to Track for successful businesses. Engagement Rate is an indication of how involved your audience is with the content. It will tell you...
by Meg Clarke | Dec 28, 2022 | Business Strategy, Start Here, Traffic
Knowing what success metrics to measure in your business can be intimidating. Whether it is social traffic, the ranking keywords on page 1, or the most read blog post of the year – there is a lot of metrics that businesses can monitor to gauge how the business is...
by Meg Clarke | Dec 7, 2022 | Google Analytics, Traffic
As SEOs and all around data nerds, we here at Clapping Dog Media look at the numbers all day, everyday. We track the metrics that matter so that our clients don’t have to, instead they can focus on running their business. At any given time, I have approximately 9000...
by Meg Clarke | Sep 22, 2022 | For Site Owners, Google Analytics, Traffic
One of the Metrics that Matter most is New Sessions. New Sessions are an estimate of the percentage of First Time Visits. Google Analytics defines a new visit as anyone who has never been on the site before (according to their tracking snippet). The tracking snippet...
by Meg Clarke | Apr 1, 2022 | Google Analytics, News, Traffic
I don’t know if you have heard, but there is BIG news in the Google Analytics world. Google has just announced that on July 1, 2023 Google is going to stop processing data on Universal Analytics (UA) and only track data using Google Analytics 4 or GA4. This is a...
by Meg Clarke | Sep 16, 2021 | Business Strategy, Google Analytics, Traffic
Updated September 2022 If you haven’t heard, Google has developed a new version of Google Analytics, it is called GA4. The way GA4 measure data is wholly different than Universal Analytics, the OG of analytics. One of the most immediate changes you will notice...
