by Meg Clarke | Apr 21, 2023 | Content
Understanding the connection between ranking keywords and content is critical to growing organic traffic. Keyword ranking refers to the position of a website or a specific webpage on the search engine results page (SERP) for a particular keyword. The more keywords a...
by Meg Clarke | Mar 15, 2023 | Business Strategy, Content
Publishing high-value content on your website is the most effective way to grow organic traffic. In fact, we believe in this so much that we don’t work with clients who don’t regularly post content that is engaging and is helpful to users. Why is content important...
by Meg Clarke | Jan 2, 2023 | Content, SEO Tips, Traffic
The Engagement Rate of a site is a very important metric to track for online businesses. It is one of the 10 Most Important Metrics to Track for successful businesses. Engagement Rate is an indication of how involved your audience is with the content. It will tell you...
by Meg Clarke | Nov 28, 2022 | Business Strategy, Content, SEO Tips, Start Here
Most things in life are simple, but are not easy. Let’s take health as an example. We all know that we should eat fresh, whole foods and avoid processed, sugar-laden foods. That sounds simple, but it isn’t easy when Oreos are delicious and so is ice cream. via GIPHY...
by Meg Clarke | Mar 25, 2022 | Business Strategy, Content, For Site Owners
Content clusters aka Pillar Content is the (easiest) and most effective way to build a content strategy. Content Clusters are an SEO strategy designed to optimize a website’s structure and internal linking by organizing content around your pillar ideas. This...
by Meg Clarke | Feb 16, 2022 | Content, Start Here
In this video, Meg walks you through Step by Step how to properly optimize a blog post. Quick Checklist for Optimizing a Blog Post Write easy-to-understand post title Break up content with headlines Include visuals Add external links Add Internal links Write a meta...
