by Meg Clarke | Jan 16, 2023 | Business Strategy, Google Analytics, Start Here
Have you installed Google Analytics 4 (GA4) on your website yet? If not. Add it to the top of your ToDo list. Google has announced that on July 1, 2023 Universal Analytics (UA) will go away and will be replaced by Google Analytics 4 (GA4). We strongly suggest that you...
by Meg Clarke | Dec 28, 2022 | Business Strategy, Start Here, Traffic
Knowing what success metrics to measure in your business can be intimidating. Whether it is social traffic, the ranking keywords on page 1, or the most read blog post of the year – there is a lot of metrics that businesses can monitor to gauge how the business is...
by Meg Clarke | Nov 28, 2022 | Business Strategy, Content, SEO Tips, Start Here
Most things in life are simple, but are not easy. Let’s take health as an example. We all know that we should eat fresh, whole foods and avoid processed, sugar-laden foods. That sounds simple, but it isn’t easy when Oreos are delicious and so is ice cream. via GIPHY...
by Meg Clarke | May 27, 2022 | Business Strategy, SEO Tips, Start Here
Social Media. Recently those two words have made even the most optimistic marketer cringe. In some ways, it feels like the golden age of social media and online business has lost its luster. What used to work no longer does, Facebook ads, anyone? Now with so many...
by Meg Clarke | Mar 16, 2022 | Start Here
SEO 101 This video covers the foundations of SEO. This 30min video is for everyone — those who are new to search and those who have been running a business for a long time. This class on SEO will provide a solid foundation and general understanding for SEO. ...
by Meg Clarke | Feb 16, 2022 | Content, Start Here
In this video, Meg walks you through Step by Step how to properly optimize a blog post. Quick Checklist for Optimizing a Blog Post Write easy-to-understand post title Break up content with headlines Include visuals Add external links Add Internal links Write a meta...
