by Meg Clarke | Mar 25, 2022 | Knowledge Base: Copywriters, Knowledge Base: Site Owners, Knowledge Base: Start Here
Content clusters aka Pillar Content is the (easiest) and most effective way to build a content strategy. Content Clusters are an SEO strategy designed to optimize a website’s structure and internal linking by organizing content around your pillar ideas. This...
by Meg Clarke | Mar 16, 2022 | Knowledge Base: Designers, Knowledge Base: Site Owners, Knowledge Base: Start Here
SEO 101 This video covers the foundations of SEO. This 30min video is for everyone — those who are new to search and those who have been running a business for a long time. This class on SEO will provide a solid foundation and general understanding for SEO. ...
by Meg Clarke | Feb 16, 2022 | Knowledge Base: Start Here
What is search? How does it work? In this video, Meg tells you how Google works and how you can take advantage of that. Search engines are the gatekeepers of the internet. Google is the first place people go when they want to find something online. Whether it is...
by Meg Clarke | Feb 16, 2022 | Knowledge Base: Site Owners, Knowledge Base: Start Here
In this video, Meg walks you through Step by Step how to properly optimize a blog post. Quick Checklist for Optimizing a Blog Post Write easy-to-understand post title Break up content with headlines Include visuals Add external links Add Internal links Write a meta...
by Meg Clarke | Sep 16, 2021 | Knowledge Base: Copywriters, Knowledge Base: Designers, Knowledge Base: Developers, Knowledge Base: Site Owners, Knowledge Base: Start Here, SEO Tips
Do you know that there are 200 ranking factors in Google’s algorithm? In other words, there are 200 things that Google analyzes when it is trying to figure out which website is displayed on Page 1 of the search results page. That is crazy, right? It’s impossible to...
