by Meg Clarke | Nov 28, 2022 | Business Strategy, Content, SEO Tips, Start Here
Most things in life are simple, but are not easy. Let’s take health as an example. We all know that we should eat fresh, whole foods and avoid processed, sugar-laden foods. That sounds simple, but it isn’t easy when Oreos are delicious and so is ice cream. via GIPHY...
by Meg Clarke | May 27, 2022 | Business Strategy, SEO Tips, Start Here
Social Media. Recently those two words have made even the most optimistic marketer cringe. In some ways, it feels like the golden age of social media and online business has lost its luster. What used to work no longer does, Facebook ads, anyone? Now with so many...
by Meg Clarke | Mar 25, 2022 | Business Strategy, Content, For Site Owners
Content clusters aka Pillar Content is the (easiest) and most effective way to build a content strategy. Content Clusters are an SEO strategy designed to optimize a website’s structure and internal linking by organizing content around your pillar ideas. This...
by Meg Clarke | Mar 16, 2022 | Business Strategy, For Site Owners
So, you are ready to hire an SEO. Your business is established. You have a roster of happy clients. You are the subject matter expert in your niche, now is the time to reach more people, now is the time to invest in an SEO. via GIPHY In this post, we are...
by Meg Clarke | Mar 3, 2022 | Business Strategy
Are you planning to refresh the design, rethink the main navigation or do a full on overhaul to your site? If you are, amazing! Congratulations! That means that big things are happening in your business. But before you change one pixel, know this—site migrations are...
by Meg Clarke | Feb 16, 2022 | Business Strategy
What is search? How does it work? In this video, Meg tells you how Google works and how you can take advantage of that. Search engines are the gatekeepers of the internet. Google is the first place people go when they want to find something online. Whether it is...