Why is Website Architecture Important for SEO
Picture this, you are in a hurry to get dressed and out of the house immediately.
You run into the closet, which is a mess, and frantically look for your favorite red cashmere sweater, black jeans, and new pair of suede wedges.
But they are very hard to find. This is essentially what Google does.
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Understanding SEO Reporting
When I tell people that I work in SEO + Analytics, I get a lot of side eyes and blank stares. After the initial moment of silence, most people launch directly into questions about Google Analytics. Like, Why is it so d#%$@ confusing?
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